It is time to make the first important decision in this process. The principles of this decision combine the teachings of Dr. Covey and Reinhold Niebuhr. This step is you taking the leadership to head in the right direction with the attitude of having courage to change those things that are within your power. The recommended decision is:
To increase the value of your business with the goal of having multiple bids to purchase your business.
In the short term, put behind the concern of who might someday buy your business. It is now time to begin the process to build so much value that, hopefully, you will have multiple buyers who might want to purchase your business.
This is a serious mistake. The business owner should continue to increase the value of the business. This is typically done by continued focus on those things that increase the value of the business. This is typically done by continued focus on those things that increase the future value of the business. Those activities are typically increasing sales, finding new customers, building better relationships with current customers, etc.